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Mike White's dog looks like a pig—and for that, we're grateful. It was Mike's unique-looking canine companion who first inspired him to try a vegan diet—and now the creative mastermind behind such quirky comedies as Year of the Dog, School of Rock, Nacho Libre, and The Good Girl has stepped in front of the camera to star in a brand-new veggie testimonial for PETA.

"You know I have a dog who looks like a pig," Mike explains in the PSA, "and I would look at him and I'd think, 'You know, I cannot eat pig anymore.'"

It's true—there are so many reasons not to eat pigs. One of them is that they are even smarter than dogs.

Mike also sat down for an exclusive behind-the-scenes interview, in which he told us of yet another great reason to go vegan—for your health!



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Let's see: Saving animals' lives and drastically improving your health. If you're wondering where you can sign up for such amazing rewards, look no further.

Posted by Amanda Schinke

 

Veggie Love—our ad that we tried to air during the upcoming Super Bowl but that was rejected by NBC—has sparked mega-interest in the sex appeal of bok choy and broccoli! From CNN and Fox News to the Huffington Post—and Whoopi Goldberg acting out the ad on The View—everyone's in the mood … for steaming-hot vegetables.

Some sillies have labeled the video as NSFW and NSFTSB because of the sexual theme and scantily clad women, but others have rightly pointed out that PETA is not alone in such advertising.

Does anyone remember the Carl's Jr. commercial in which a woman rides a mechanical bull while chowing down on a greasy beef burger? I guess a bump and grind with a mechanical animal is somehow less suggestive than playfully licking a pumpkin?

Part of the debate surrounding the ad has been about the beautiful actresses who lent their talents for it. Our behind-the-scenes video gives you an insiders' look at the set of "Veggie Love," and Cassie (the hot tub girl) talks about her lives and loves. Amanda goes into the whole group thing, but that's another story …



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Posted by Amy Cook

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The views expressed here are those of the author alone, are subject to change, and may not represent the views of PETA. They are being provided for informational purposes only and should not be construed as legal advice. Except where third party ownership or copyright is indicated or credited regarding materials contained in this blog, copying, reproduction, or redistribution of any of the documents, data, content, or materials contained in this weblog for personal, noncommercial use is enthusiastically encouraged.

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