Did anyone catch the America’s Next Top Model last night, where the models wrapped themselves in meat and paraded around a slaughterhouse? I honestly don’t know what to say about this, except, like, please don’t do that anymore, ANTM. You’re going to alienate a lot of viewers who care about animals.

Fortunately, we have a Communications Department for these sorts of occasions, and (thankfully) they’re way more articulate than I am. So here’s PETA’s official response to the ill-conceived show for those who have been writing in about it:

No matter how beautifully it is presented, flesh from a tortured animal is flesh from a tortured animal. Meat represents bloody violence and suffering, so if that’s the look they were going for—they achieved it. Instead of swathing models in meat, we wish they had followed in the footsteps of PETA pinups Pamela Anderson and Alyssa Milano who show off their “natural beauty” in outfits made of lettuce leaves for PETA’s “Let Vegetarianism Grow on You” ad campaign.

dListed has pics and details.

Three years ago, we went inside AgriProcessors slaughterhouse—the world's largest Kosher slaughterhouse—and uncovered close to 300 instances of inhumane slaughter. Workers at that slaughterhouse were ripping the tracheas out of fully conscious cows and watching them writhe in pools of their own blood. As usual when we uncover this kind of abuse, the company hemmed and hawed and tried to pretend that we were making a big deal out of nothing, but despite their unwillingness to accept responsibility for their actions, we had hoped that the widespread public outrage would convince the company that, even among meat-eaters, the treatment of farmed animals is a matter of serious concern that directly affects the bottom line of organizations which refuse to take it seriously. In 2006, the owners of AgriProcessors opened a new kosher slaughterhouse, Local Pride, in Gordon, Nebraska. Sadly, as this video shows, little has been done to help mitigate the suffering of the animals who pay the price for corporate greed. Click here to learn more. And if you’re unable to get all the way through this video without wincing, you can take a pledge to try out vegetarianism here.