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Prada Girl.jpg
Prada girl showing off a piece from the “Fake Classic” line
Well, I guess since Prada is Italian and all, it would really be Part Due, but that’s not the point here . . . The whole "Prada Bored With Fur" story is all over the place, especially in the fashion press.

The one from The Dallas Morning News is my favorite, but I must say that the NY Post gets extra credit for including a photo of the fur hag editor of Vogue Anna Wintour with pie on her face.

Ugly ugly Anna
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I really believe the tide has turned on this issue. Prada shows its first fur-free line in decades, other heavy hitters like Calvin Klein, Marc Bouwer, Betsey Johnson, Stella Mccartney, Kenneth Cole, and Ralph Lauren are all fur-free now, and huge retailers like J.Crew, Limited Brands, Ann Taylor, Banana Republic, and The Gap refuse to sell real fur.

It's a tough time to be a fur pimp.


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OK, so admittedly I’m not the world’s biggest fashionista, but even I know that Prada is a big deal in the fashion world. Like, the biggest deal there is. So this is just beyond incredible.

Amazing clothes—no fur. Love you Ms. Prada.
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Not even 24 hours after a PETA Europe member disrupted the Prada fashion show at Milan Fashion Week, and less than a month since PETA reps showed this video to Prada execs in Milan, the mood has swung 180 degrees and founder Miuccia Prada received a bouquet of roses from PETA Europe this morning. The sudden about-face happened because, for the first time in decades—yes, I mean literally decades—there wasn’t a single fur item in Prada’s fall/winter collection. And check this: Miuccia Prada herself said that she is “bored” with real fur. It seems that Prada has finally realized what we’ve been saying for years, that designing with fur is unimaginative as hell, not to mention cruel.

Prada’s new line is called “Fake Classic”—I love it. Check out this incredible orange faux-fur coat. I guess this is what “Fake Classic” means.

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Prada’s announcement is making headlines worldwide, but my favorite one so far is from a huge paper in Australia: “Animal liberationists scored a victory today when Milan's style matron, Miuccia Prada, proclaimed she was bored with fur.” Are we on a roll or what? We finished up last year with heavyweights Kenneth Cole, J.Crew, Ann Taylor, and Ralph Lauren going fur free, started this year off with a bang with the Marc Bouwer show, and now this amazing news from Prada.

It all just makes Burberry seem that much more out of touch.

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The views expressed here are those of the author alone, are subject to change, and may not represent the views of PETA. They are being provided for informational purposes only and should not be construed as legal advice. Except where third party ownership or copyright is indicated or credited regarding materials contained in this blog, copying, reproduction, or redistribution of any of the documents, data, content, or materials contained in this weblog for personal, noncommercial use is enthusiastically encouraged.

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