The whole of PETA India is on a roll, ya'll! I'd barely even finished writing my blog entry about the array of successful demos that the grown folk at PETA India have put on throughout the month of September, when their younger counterparts at petaDishoom squeezed in a grand finale!

To commemorate Gandhi's birthday and World Vegetarian Day, PETA India's youth wing, petaDishoom, teamed up with local groups and a just a few hundred activists for a veggie rally followed by the first-ever "Animal March" to the city of Pune. Donning animal masks and picket signs, these peaceful marchers chose the perfect way to honor the Mahatma's memory and carry on his legacy of compassion and nonviolence.

Here are some fun pics from the event:

You know, it's always the right time to cross over to the vegetarian side, so if you've been dying to kick it with the cool kids (like the ones pictured here) but you just need a little kick-start, you can get yourself a copy of our "Vegetarian Starter Kit" here.

On a side note, I've just learned that dishoom (which is now my new favorite word) translates roughly into one of my other favorite sayings, "to bring the raucous." Judging from the huge success of this march and PETA India's nonstop celebrity features and kick-butt campaigns, I'd say PETA India sure dishoomed it this month … eh?

Silliness aside, congratulations, PETA India and petaDishoom, for one very successful month!

Posted by Missy Lane

whatsupdownsouth / CC

Happy birthday to the largest and hardest-hitting animal rights group known to humankind! We're bold, pragmatic, and provocative, and in our old age, we're only getting better at meeting the needs of animals the world over—and we even manage to look good doing it. Seriously, have you checked out our campaigns recently? 28 must be the new 20, 'cause we keep getting sexier!

However, some people think that some of our campaigns "cross the line." Hmmm, if you were in a battle for your life—as the billions-with-a-"b" of animals in slaughterhouses, on fur farms, in laboratories, and in circuses are—wouldn't you want a defender to come to your rescue who is mighty ferocious and not afraid to take some flak? Well, in 28 years, PETA has never backed down from a fight. And believe you me, we can take a hit. Lawsuits, federal investigations, infiltrators, slanderous news articles … the list go on. Yet we're stronger than ever in our relentless battle for what's right, and we're gaining momentum every day.

From the boardroom to the classroom, we employ every tactic and tool we can get our eager hands on in the defense of animals, so send us your ideas and we might add 'em. Now, maybe you've only heard about the colorful tactics we use to catch the media's attention, but that's only a fraction of what we do. Here's a quote from PETA President Ingrid E. Newkirk:

Few people know the depth of our work, as it is mostly our stunts that make the news. While cruelty to animals is a serious matter that should elicit widespread public outrage, efforts to reach the public through more serious means often fall on deaf ears in a world in which sex sells and there are both a war and an economic downturn. . . . Forgive us our bikinis and our shock tactics, but our message that all beings—both human and nonhuman—deserve compassion and respect is one that we must work hard to make heard.

So, in celebration of our anniversary, we decided to give y'all some free goodies for showing us your stuff. Here's the contest—let us know your favorite PETA victories (you can totally cheat by going to this heartwarming site), and you'll be entered to win a copy of the acclaimed documentary I Am an Animal on DVD. It answers quite a few questions about PETA and our tireless president that you might have had—and it just might get ya fired up enough to join us! If so, we've got a bikini with your name on it!

You can comment until September 4, 2008, to win the DVD. We will contact the winner on September 5, 2008. Be sure to read the contest terms and conditions and PETA's privacy policy before you comment—you're acknowledging that you have read and agree to both by leaving a comment.

Posted by Missy Lane

Today is PETA President Ingrid Newkirk’s birthday. She will be turning … *muffled screams as blogger is pulled away from the computer by the hair*

Ahem. She will be turning a year older. Please join me in wishing her a very, very happy birthday. I’ll pick one commenter over the next two weeks to give away a free copy of the I Am an Animal DVD to. ‘Cuz birthdays make me feel generous like that. Happy birthday, Ingrid!

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P.S. What? Come on, people. Like you guys have never kissed up to your boss? Give me a break.

P.P.S. Click here to read the terms and conditions of this contest. You’ll never guess who made me say that.

-Jack

But everybody had a good time in the end. Ben Franklin himself—who once suggested that the turkey should be America’s national bird instead of the bald eagle—tried some of the delicious faux turkey sandwiches distributed by PETA’s lettuce ladies at his birthday bash in Philadelphia, and commented that he was the person who first brought tofu to the U.S. Thanks for that, Ben. Seriously. Here are some pics:

With all this happy talk about Pam and Ingrid's birthday, I totally forgot to mention the fact that today is the very day, 21 years ago, that Mary Kate and Ashley Olsen were spawned. I figured that this would be an appropriate place for a tribute, so here goes:

Mary Kate and Ashley began their careers playing the nauseating baby on Full House and went on to be nauseating in their own right as the no-talent fur hags who are always ready to be the butt of a joke when the gossip press is looking for a punchline. In 2006, Ashley reached the pinnacle of her career by being singled out on PETA's annual Worst Dressed List with the comment: "Wearing fur does add 20 pounds, but if Ashley wants to fill out her frame, we suggest using a fork instead." Inspired by Ashley's achievement and, as usual, completely failing to grasp the point, the twins are condemning a new generation of animals to death this year for their aptly titled fashion label, The Row. Now that the terrible twins have finally reached the legal drinking age, the world is waiting with bated breath to see what they'll do next. Happy Birthday, the Olsen Twins. You guys really freak me out.

Pamela Anderson and PETA prez Ingrid Newkirk celebrated a joint birthday party in Florida yesterday with a gigantic vegan birthday cake at Sublime restaurant in Fort Lauderdale. Asked how she felt about turning 40, Pam said ''I have no problem with being 40. … I think 40 is the new 20,'' which—I can't help but point out here—is easy to say when you look like Pamela Anderson. Happy Birthday, ladies! Check out the beautiful pics: