Yesterday, at Al Gore's book signing in Beverly Hills, it wasn't the former vice president who drew the most attention from the throngs of onlookers—it was our sexy Mother Earth who turned heads. The crowd showed Mother Earth all the love she's not getting from Gore, whose hypocritical addiction to meat is getting in the way of his call to go green.

Vivaciously verdant Mother Earth caused many people to skip Gore's event.

Even Gore has admitted that going vegan helps save the environment. And the official handbook for Live Earth—the concert series that Gore himself helped organize—states that not eating meat is the "single most effective thing you can do" to curb climate change. So why hasn't he taken our effortless Pledge to Be Veg yet? Apparently, the simple, delicious truth is just too inconvenient.

Posted by Logan Scherer

igougo / CC

On Monday, for the first time ever, Windsor Castle will host a vegan royal banquet. Take a moment to let that sink in. Windsor Castle has existed for 900 years, and it's just now getting around to throwing a vegan shindig. Oh, well. Better late than never.

Do we have leading U.K. climate-change expert Lord Stern to thank for this momentous occasion? Perhaps indirectly, but the true pioneer here is none other than Prince Philip (for you folks in the most far-flung colonies, he's the guy played by James Cromwell in The Queen).

Prince Philip's Alliance of Religions and Conservation is hosting a three-day interfaith conference at Windsor called "Many Heavens, One Earth: Faith Commitments for a Living Planet," which will be attended by leaders from the Bahai, Buddhist, Christian, Daoist, Hindu, Jewish, Muslim, Shinto, and Sikh faiths. U.N. Secretary-General Ban Ki-moon will also attend. Because they'll be talking about the ways in which religious communities can foster environmental protection, it only makes sense that they would dine on the most environmentally friendly (i.e., vegan) foods. Still, it's not every day that environmentalists actually put their money ethics where their mouths are, so this is a pretty big deal. Are you listening, Al Gore?

All the food at the three-day conference will be vegetarian, and most of it will be organic and locally grown. In case you aren't already jealous enough, here's what's on the vegan lunch menu at Windsor Castle: roasted pear salad with cobnuts and chicory, portobello mushrooms stuffed with artichoke and herbs, pearl barley risotto, and organic wine.

Yum—being a royal environmentalist tastes pretty good!

Posted by Alisa Mullins

Fox News host Glenn Beck may not be ready to sign PETA's "Pledge to Be Veg" just yet, but that didn't stop him from dishing up some choice words about Al Gore's continued, convenient omission of any mention of the meat industry's devastating impact on the environment.

thepulseofrevolution / CC

"… I am siding with PETA on this one—once again asking Al Gore, 'If you really want to save the planet, put down the cheeseburgers and pick up the veggie burgers. Time for soy milk and Tofurky.' … I've said before I disagree with PETA, but I respect them because they are not hypocrites: They say what they mean and mean what they say. I just disagree with what they say—except when it calls for Al Gore to eat tofu."

Makes me wanna send Mr. Beck some vegan chocolate kisses.

Folks, trying to clean up the environment without going vegan is like trying to mask the smell of rotting garbage by hanging 100 fragrance trees from the ceiling. It doesn't work. The only way to get rid of the stink and cruelty to animals is to change what you put on your plate.

Posted by Karin Bennett

livesets.nu / CC

I got my first vegan pancake recipe from Moby when his berry flapjacks were featured way back when in Seventeen magazine.

He could have stopped there, but it seems like Moby keeps coming up with ways to win my animal-loving heart.

In a recent blog entry, Moby goes the extra mile for animals and the planet by calling out "environmentalist" Al Gore over his refusal to ever mention that animal consumption is the leading cause of climate change. Moby says:

i asked al gore about why he didn't mention this in an 'inconvenient truth' (as animal production is responsible for more greenhouse gases than every car, bus, truck … plane, boat on the planet COMBINED). he answered honestly, basically saying that getting people to drive a hybrid car isn't that difficult. getting people to give up animal products is almost impossible. i appreciated his honesty. so i guess i'll be talking about climate change tomorrow, and i guess i'll have to mention the most inconvenient of inconvenient truths, that you can't talk seriously about climate change and global warming without looking at the role of animal production (animal production being responsible for 24% of greenhouse gas emissions and also the #1 cause of deforestation in the rainforest).

Gore should have named his movie Sorta-Inconvenient Truths if he didn't want to cover the environmental destruction that his meaty diet causes.

Posted by Shawna Flavell

epets / CC

If you were paying attention to the news yesterday, you may have seen quite a few stories about PETA—apparently, we were quite busy!

The biggest story came from NPR, which reported on our efforts to save animals from the humiliation of having losing sports teams named after them. Our joint effort with the Humane Society, "Stop Teams Everywhere From Animal Mascots (STEAM)," has reportedly supported legislation in Michigan, Maryland, and Tennessee.

Meanwhile, Tor.com discussed our indecision regarding the Furry community (Animal-friendly? Unfriendly? Too-friendly?), and Aero-News.net announced our intention to seek $250,000 in damages (as well as an apology) for the geese killed in the "Miracle on the Hudson."

Our friends at ecorazzi highlighted Al Gore's new and non-environmentally-hypocritical line of organic vegan frozen foods—first up, "Al Gore's Vegan Nubs." And Groovy Vegetarian lamented the sad news that our president, Ingrid E. Newkirk, was caught chowing down on a Burger King Whopper.

Now, come on, people, you didn't really believe any of these stories, did you? I mean, everybody knows that we'd ask for way more than $250,000 … I kid, I kid. So, yes—we found ourselves the subject of a number of April Fool's jokes. And don't worry, we had our share of the fun too. C'mon—squirrel underpants? Pheromone-fueled hunter-targeting snake attacks? A Photoshop job this bad on a PETA ad?

I hope you all knew better than to fall for that one!

Posted by Amanda Schinke

politicsonline / CC

Well … kind of. The former veep, unsatisfied with having invented the Internet itself, is now attempting to create a new domain-name suffix ".eco" for use by individuals, organizations, and companies that promote environmentally friendly causes. We think this is such a great idea that we plan to be first in line to use the new suffix that Al and Dot Eco LLC have teamed up to try to create—for our Web site OffsetAlGore.eco.

Sure, we already have the wildly popular OffsetAlGore.com, where you can go to compensate for some of the carbon and methane that Al Gore releases into the atmosphere every time he eats one of his daily Angus steak dinners or lunches by pledging to go vegetarian for 30 days. But OffsetAlGore.eco has such a nice ring to it, don't you think?

Click here to read PETA's letter to the Internet Corporation for Assigned Names and Numbers (the corporation that approves new domain names) expressing wholehearted support for the opportunity to introduce legions of people to the idea that the harm their sea kitten sticks and pepperoni pizza inflict on the environment may be the most inconvenient truth of all.

Posted by Alisa Mullins

Al Gore admitted to an audience at a political blogger conference that he may, indeed, be bad for the environment and guilty of contributing to global warming. Why? Because he just can't seem to stop eating meat, which is more harmful to the global warming crisis (which Gore is known for being a teeny bit fanatical about) than all of the world's cars, trucks, SUVs, and planes combined!

According to Ezra Klein at Prospect.org, Gore said, "It is true that it would be healthier for us as individuals and as a planet if we consumed less meat. I acknowledge that. … I myself am a meat eater and maybe that's had some effect" (emphasis mine). How did he go from acknowledging that vegetarianism is better for individuals and the planet to saying that maybe his choice to eat animals has some negative effect?

Without committing to any changes in the present, Al Gore explains that he "plead[s] guilty" and that we must "walk before we can run." Seriously? He doesn't know how to walk the walk on this issue? Have we not been clear enough with this guy? We'd love to love you, Al, but please stop clinging to the one thing that is so devastating for the world while asking everyone else to drop their bad habits.

What's next, M.A.D.D. beer cozies sized to fit in your car's cup holder? Ugh.

Posted by Sean Conner

The guy’s leading the charge to invigorate global warming advocacy, he’s consistently getting attention for the issue in the mainstream media, and he’s setting the agenda by which people think about global warming and its effect on our lives. So why the hell is PETA publicly rebuking him? Well, honestly, it’s for pretty much those same reasons. It’s great that he cares —; it really is — but for him to leave factory farming (i.e., the number one cause of the problem in the first place) out of the debate just because it doesn’t seem particularly convenient to him to have to reevaluate his lifestyle is irresponsible to a degree that’s almost unfathomable in light of the influence that he has on public opinion about this issue.

Of course, if you’ve been reading this blog more or less regularly, you will have already heard variations on this theme—but I’m bringing it up again today to highlight a really fantastic article by PETA Vice President Bruce Friedrich in yesterday’s Huffington Post. Here’s an excerpt:

“Personal choices can only be allowed to go so far. For example, most environmentalists would agree that people shouldn't have the personal choice to dump their motor oil in a river. And if our choices involve direct support for the number one human cause of global warming—and a refusal to even mention the meat industry when telling people what they can do to decrease their global-warming footprint—at what point is someone's oversight on such a crucial issue cause for publicly calling them out on it?”

I think Bruce nails it with this one, so be sure to check out the full article here, and feel free to comment with your perspective. I know this issue’s a bit controversial, but it’s a vitally important discussion to have.

-Jack

Here’s how this works: By neglecting to address the number one cause of global warming, Al Gore—as one of the world’s most prominent environmental advocates—is arguably doing a fair bit of damage to his cause. So if he’s not going to set an example by boycotting the industry that generates 40 percent more greenhouse-gas emissions than all the cars, trucks, ships, and planes in the world combined … well, somebody needs to pick up the slack.

Which is where OffsetAlGore.com comes in. Visitors to the site can learn the full extent of the meat industry’s role in causing global warming, and actually do something to help stem the tide by taking a pledge to go vegetarian for 30 days. That's enough time to prevent the release of more than 270 pounds of carbon dioxide into the Earth's atmosphere, and a more effective way of combating pollution than giving up driving every weekday for the same amount of time. As PETA VP Bruce Friedrich puts it:

"Visitors to OffsetAlGore.com can undo some of the damage that Al Gore is doing to the environment every time he sits down to a steak. Mr. Gore's own addiction to meat is adding to the very crisis he's devoting his life to stopping."

Anyway, check out the site, take the pledge (if you haven’t already), and let me know what you think of the campaign. We’re big admirers of Al Gore’s work here, but it really seems like the guy is doing his own cause a serious disservice by avoiding the single most important issue facing the environment today.

In case you thought we were just kidding when we wrote to Al Gore urging him to go vegetarian to help stop global warming, maybe this ad will clarify our position for you.

The evidence is in, and though it may be a little inconvenient for Mr. Gore to hear, the facts don’t lie. This U.N. report shows that animals raised for food generate more greenhouse gases than all cars and trucks combined, and goes on to say that meat is "one of the top two or three most significant contributors to the most serious environmental problems, at every scale from local to global," including land degradation, air pollution, water shortage and pollution, loss of biodiversity, and of course climate change. And according to a recent University of Chicago study, switching to a vegan diet is more effective in countering global warming than switching from a standard American car to a Prius. We even went so far as to offer to cook him faux “fried chicken” as an intro to vegetarian meals, since, no matter how many of those cool little energy saving light bulbs you put in, the reality is that there just isn’t such a thing as a meat-eating environmentalist.

This story about the whole issue ran in The New York Times today, but Gore declined to comment. Mr. Gore, you’ve done so much good by putting yourself out there as the face of the anti-global warming movement, and you’re so right on so much of it, but come on, it really is high time to put some substance behind it by leading by example and doing the single most effective thing you can do to address the issue: simply going vegetarian.

As you probably know, our letter to Al Gore, urging him to go vegetarian to reduce global warming, has been covered by media all over the place. But my favorite piece so far comes from a recent segment on The Glenn Beck Show on Headline News. Whether you’re a fan of Glenn or not, this certainly makes for some riveting television. Enjoy!

By now, most people in the country, and certainly everyone in the blogosphere, have heard about the letter we sent Al Gore urging him to face the reality that while the steps he asks people to take in An Inconvenient Truth are certainly important, the most effective way to stop climate change is through diet change. So, for Big Al (oh and by the way, vegetarians weigh, on average, 10 percent less than their meat eating-counterparts … I'm just saying) we want to make the veg thing easy by offering to cook him food and giving him recipes.

The story has been covered all over the world, but my favorite by far is the Fox News piece that starts with “Can Al Gore be a meat-eating environmentalist? PETA says no… and is offering to cook the following meal for the former vice president to prove it!” and goes on to list the vegan recipes we are offering to cook for him. Brit Hume also talked about the issue on his show last night, which is pretty cool too.

Anyway, since this whole thing made the news, we’ve been getting tons of requests for the recipes, so here you go. Have fun!

Fried 'Chicken'
(Makes 4 servings)

Ingredients:
1 tsp. salt
1/2 tsp. onion powder
1 tsp. pepper
1 tsp. garlic powder
2 cups unbleached white flour
4 Tbsp. nutritional yeast (optional)
3 Tbsp. yellow mustard
1/2 cup water
2 Tbsp. baking powder
1 lb. soy chicken (Morningstar farms chicken strips)
3 1/2 cups vegetable oil

Method:
Mix together the salt, onion powder, pepper, garlic powder, flour, and nutritional yeast in a deep bowl.
In a separate bowl, dilute the mustard with 1/2 cup water.
Add 1/3 cup of the flour mixture to the mustard mixture and stir. Add the baking powder to the dry flour mixture and mix.
Dip chunks of the soy chicken into the mustard batter, then drop each chunk into the flour mixture and coat with the desired amount of "crust."
Fry the chunks in hot oil on medium-high heat in a large skillet or deep fryer until crispy and golden brown, turning as needed.

Slow-Cooked Collard Greens
(Makes 8 servings)

Ingredients:
4 bunches collard greens
4 Tbsp. olive oil
4 medium onions
4 cloves garlic, minced
4 carrots, minced
1 1/2 cups vegetable stock
2 chipotle peppers
Salt, to taste

Method:
Heat the oil in a large saucepan. Add the onions and the garlic cloves. Sauté until the onions are soft.
Add the collard greens, carrots, and vegetable stock. Cook until tender.
Season with the salt.

Cornbread
(Makes 6 to 8 servings)

Ingredients
6 Tbsp. water
2 Tbsp. ground flax seed
1 cup all-purpose flour
1 cup cornmeal
1/4 cup sugar
4 tsp. baking powder
3/4 tsp. salt
1 cup plain soy milk
1/4 cup canola oil
Walnut halves, optional

Method:
Preheat the oven to 425ºF. Lightly oil an 8-inch square baking dish.
Bring the water to a boil in a small saucepan. Add the ground flax seed and reduce the heat to medium-low. Stirring occasionally, simmer for 3 minutes, or until thickened.
In a medium bowl, whisk together the flour, cornmeal, Florida Crystals, baking powder, and salt.
Add the flax seed mixture, soy milk, and canola oil to the flour mixture. Combine just until smooth.
Pour the batter into the prepared baking dish and place the walnut halves on top. Bake for 20- 25 minutes or until an inserted toothpick comes out clean.

Creamy Chive Mashed Potatoes
(Makes 4 to 5 servings)

Ingredients:
5 large potatoes, diced
1 cup liquid nondairy creamer (try Silk brand)
2 Tbsp. margarine
1/4 cup fresh chives, chopped
Salt and pepper, to taste

Method:
Place the potatoes in a large pot and cover with water. Bring to a boil and cook for 20 minutes.
Drain the potatoes, place in a bowl with the remaining ingredients, and mix until smooth.
Serve hot.

Chicken-less Gravy
(Makes 6 to 8 servings)

Ingredients:
2 cups boiling water
2 Tbsp. vegetable oil
3 Tbsp. nutritional yeast
1 vegetable bouillon cube
1/2 cup fresh mushrooms, diced
1/2 cup onion, finely chopped
Onion salt, to taste
Unbleached all-purpose flour

Method:
In a large saucepan, simmer all ingredients except the flour for approximately 5 minutes.
Slowly add the flour by tablespoons, whisking after each addition, until the desired thickness is reached.
Keep warm.

Preparation time: 10 minutes

All-American Apple Pie
(Makes 8 servings)

Ingredients for the Crust:
2 cups unbleached all-purpose flour
1 tsp. salt
1/4 cup cold water
3/4 cup solid vegetable shortening

Ingredients for the Filling:
1 3/4 lbs. Golden Delicious apples, thinly sliced
1 3/4 lbs. Granny Smith apples, thinly sliced
3/4 cup sugar
1 tsp. fresh lemon juice
1/2 tsp. vanilla extract
1/2 tsp. ground cinnamon
1 Tbsp. unbleached flour

3 Tbsp. Earth Balance margarine, diced
1 Tbsp. soy milk
1 Tbsp. Florida Crystals sugar
Large pinch of ground cinnamon

Method for the Crust:
In a bowl, combine the flour and the salt. Mix the water with 1/3 cup of the flour mixture to make a paste. Set aside.
With a pastry cutter or a fork, cut the vegetable shortening into the remaining flour mixture until the texture is "pebbly." Add the paste and mix well. Shape into a ball and divide into 2 parts.
Lightly flour a clean countertop and rolling pin. Roll 1 portion of the dough at a time. Roll from the center out, lifting the roller at the end of the dough (rather than rolling back and forth). Roll to a 1/8-inch thickness.
Have an 8- or 9-inch pie pan ready. The rolled dough should be at least 2 inches larger than your pie pan. Loosen from the rolling surface, fold in half, and place in the center of the pie pan. Unfold and gently work into the pan, pressing lightly. Trim any excess dough with a knife.

Method for the Filling:
Preheat the oven to 400°F.
In a large bowl, combine the apples, sugar, lemon juice, vanilla extract, and cinnamon. Let stand for approximately 15 minutes, or until juices form. Add the flour and mix.

To Assemble:
Spoon the filling into the bottom crust and dot with margarine.
Roll out the second ball of dough to form a 13-inch round circle. Drape over the filling.
Seal the top and bottom crust edges together and trim any excess dough, leaving a 1/2-inch overhang. Fold under and crimp decoratively with a greased fork.
Brush the pie with the soy milk. Combine the sugar and the cinnamon in a small bowl and sprinkle over the pie.
Transfer to a baking sheet and place in the oven.
Immediately reduce the temperature to 375°F. Bake for approximately 2 hours, or until the crust is golden brown, the apples are tender, and the filling is thick and bubbling. If the edges are browning too quickly, cover with foil.
Serve warm or at room temperature.

And if you’ve read this far, chances are you’d like some more ozone-friendly vegan recipes, so here you go.

For all the good he's done for the environment—which, to be fair, is an awful lot—Al’s leaving out a huge piece of the puzzle by ignoring the fact that the devastation caused by the meat industry is among the worst environmental disasters ever to happen to the world. As we told him in our letter, sent earlier this week:

While the steps that you urge people to take in An Inconvenient Truth are inarguably important, the quickest and most effective way to fight climate change will come through diet change.

An inconvenient truth for him, maybe, but it’s the truth nonetheless. Since he might not have seen the recent U.N. reports on the subject, we pointed out to him that animals raised for food generate more greenhouse gases than all cars and trucks combined, and that (according to a recent University of Chicago study), switching to a vegan diet is more effective in countering global warming than switching from a standard American car to a Prius. We've also offered to cook him some faux "fried chicken" as an introduction to meat-free meals, since, however many documentaries you make, you just can't be a meat-eating environmentalist. I'll let you know if he gets back to us.