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Tourists are flocking to Kiryat Yam, Israel, in hopes of spotting a mermaid who has reportedly been seen frolicking during sunset swims, and the Town Council is offering a $1 million reward for anyone who can provide a photograph that proves Ariel's kin are kicking back on local beaches.

If it's a photo of a mermaid they want, we'd be happy to oblige. We're offering to run our stunning "Make a Splash—Go Vegetarian" ad, which makes the case that, like mermaids, fish sea kittens, lobsters, crabs, and other animals of the sea deserve to be treated with compassion and respect.


Mermaid
Mermaid

If you would shun a plate of poached mermaid, why not let Nemo and his buddies off the hook too?

Posted by Alisa Mullins



Comments


Maybe the mermaid is one of the PETA members in Israel doing publicity for sea life (wouldn't that be cool?)!

Posted by: Rev. Meg Schramm | August 25, 2009 06:46 PM

How do I get one of those Mermaid stickers???

Posted by: Kelly | August 25, 2009 07:03 PM

Usually Im against PETA using naked women to campaign... but this one is brilliant!

Posted by: Jenny | August 25, 2009 08:46 PM

How about some banners with Mermen?

Posted by: Jackie | August 26, 2009 07:28 AM

Hebrew is reversed in the banner
בואו ננסה
להזדהות עם מי
שנמצא על צלחתנו

Posted by: hebrew is reversed | August 26, 2009 03:15 PM

@ hebrew is reversed: Thanks for pointing that out. We've updated the billboard.

Posted by: Shawna Flavell | August 31, 2009 03:41 PM

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The views expressed here are those of the author alone, are subject to change, and may not represent the views of PETA. They are being provided for informational purposes only and should not be construed as legal advice. Except where third party ownership or copyright is indicated or credited regarding materials contained in this blog, copying, reproduction, or redistribution of any of the documents, data, content, or materials contained in this weblog for personal, noncommercial use is enthusiastically encouraged.

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